Jared Leto wants to promote the 2024 tour of his band Thirty Seconds to Mars, and he’s chosen to do it by….. well he’s not relying on some internet memes that’s for sure.

Instead Leto has become the first person to legally climb the Empire State Building from the outside. It’s been done illegally and without ropes, but Jared did it as you’re meant to:

Actor and singer Jared Leto got 30 seconds closer to Mars by climbing to the top of the Empire State Building today. (Video below)

He is the first person to ever legally climb to the top of the Empire State building.

“I have to be honest, it was very hard. It was a lot harder… pic.twitter.com/0Ct01DYr1M

— LilHumansBigImpact (@BigImpactHumans) November 9, 2023

As part of the global tour the band will visit the UK, and tickets go on sale November 18th at 10am.